 | Willowbrook, IL. - October 31, 2000: Midtronics today revealed its new Custom Solutions brand and logo at the AAPEX show in Las Vegas. The Midtronics Custom Solutions brand highlights Midtronics position in the battery service industry as the leader in providing innovative product and program solutions for battery management.
Midtronics battery and electrical system analyzers are essential or required tools at most dealer service locations around the world, including General Motors, Ford, Toyota, Nissan, Volvo, Saab, Fiat, Renault with other programs nearing completion. Working together with most major automotive OEMs around the world, Midtronics is recognized as the leader in battery management technology by providing customer driven solutions to battery management problems. From this market penetration, Midtronics patented conductance technology has emerged as the new standard for battery diagnosis.
“Midtronics Custom Solutions helps communicate what many of our customers have recognized for years,” said Mark Pasiennik, Vice President of Sales and Marketing for Midtronics, “That Midtronics technology advantage combined with our product and program customization skills provides the customer with superior value and benefits for their battery management programs.”
The Midtronics Custom Solutions brand will be used on advanced technology battery testers and chargers marketed to major Automotive and Industrial customers. The product line’s main advantages are customization to individual account needs, battery program management features, and heavy-use capability.
Established in 1984, Midtronics is recognized as the world leader in battery management technology. Using our patented conductance technology, Midtronics testers and chargers are recognized worldwide as the new standard for determining true battery condition and making battery warranty decisions.
Midtronics provides quality products and service to our customers through headquarters in Willowbrook, |
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For more information, contact Marketing, Midtronics, Inc., 7000 Monroe Street, Willowbrook, IL 60527. Telephone (630) 323-2800. Fax (630) 323-2844. |
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