Not all vehicles are daily drivers, and an increasing number of customers have a vehicle that’s either summer-only or a winter ‘beater’. When a vehicle isn’t used for extended periods, the battery can experience issues affecting the vehicle’s readiness when it’s time...
Addressing Customer Misconceptions About Battery Maintenance
Misconceptions about automotive battery maintenance are prevalent among vehicle owners, leading to confusion about the health and longevity of the batteries in their cars. This misunderstanding often results in improper maintenance practices, which can lead to...
How Service Shops Can Capitalize on Road Trip Season
As summer approaches, road travel increases significantly. A recent survey by The Vacationer reported that as many as 82% of Americans plan to take a trip this year, and of those travelers, 3 in 4 plan to make it a road trip. Not only is there a marked increase in...
How Car Dealerships Can Be Competitive in Capturing Battery Sales
In today's fast-paced automotive market, car dealerships are constantly looking for ways to stay competitive and increase their revenue streams. With vehicles becoming more dependent on electrical systems for both basic functionalities and advanced features, the...
7 Spring Battery Maintenance Tips to Keep Customers Happy
As the winter weather abates and the threat of snow and cold is in the rearview mirror, there tends to be an influx of appointments at dealerships and service shops. Let’s face it, winter weather can be harsh on many aspects of a vehicle, and car batteries certainly...